As a full service political communications firm, Jay Lassiter Consulting has the knowledge to ensure that your message is heard by both voters AND policy makers. 

You can't wage a successful campaign without leveraging open-source social networking tools such as Twitter, YouTube and Facebook.

With Lassiter Consulting you'll have all the tools you need to dominate the online "New Media" landscape. As a full service political communications firm, Jay Lassiter Consulting has the knowledge to ensure that your message is heard by both voters or policy makers.

New Heroin Podcast at NJ1015

New Jersey 101.5 and Carrier Clinic present Heroin Uncut: The Truth About the Crisis a blunt, honest series of articles, videos and podcast episodes exploring just how heroin has tightened its grip on New Jersey — and what we can do about it. New episodes of Heroin Uncut, featuring host Jay Lassiter, are released every Monday on NJ1015.com and on the NJ 101.5 app. SubscribeContinue Reading

New Heroin Podcast at NJ1015

New Jersey 101.5 and Carrier Clinic present Heroin Uncut: The Truth About the Crisis a blunt, honest series of articles, videos and podcast episodes exploring just how heroin has tightened its grip on New Jersey — and what we can do about it. New episodes of Heroin Uncut, featuring host Jay Lassiter, are released every Monday on NJ1015.com and on the NJ 101.5 app. SubscribeContinue Reading

Celebration Sunday in Pennsylvania: With Stroke of a Pen, Governor Creates 24th MMJ State

Leafly is the biggest marijuana website in the world. I’m happy to report for them from Harrisburg, where PA just became the 24th state in the land to legalize medical marijuana. Quite literally almost have way there. Amazing!  

Recognition for our International Efforts. Dec 2016

(HOBOKEN, NJ)–Assemblymen Tim Eustace (l) and Reed Gusciora (r) honored our work bringing Equal Marriage to Ireland. Lassiter Consulting’s second international foray brought great success and satisfaction and we helped the YES campaign score an historic election when Ireland voted 2:1 to legalize marriage for gays and lesbians.

“Smoking marijuana as one tool to cope with HIV infection” WHYY June 5, 2014

The Pulse is WHYY’s newest program that focus on the intersection of health, science and technology. Their profile of yours truly was an opportunity to amplify the message of marijuana reform, specifically regarding medical marijuana. And there’s no more powerful way to move people than with personal stories. LISTEN HERE!  A snippet from their website:Continue Reading

A Stinging Rebuke of the DEA

(Washington DC 6/10/2014)– Two recent votes on Capitol Hill suggest an overdue and radical departure from our nation’s Draconian and costly War on Drugs.  It’s a long-overdue discussion (and not just because the War on Drugs is an epic failure.) First, a bipartisan House majority passed an appropriations amendment to curb Federal interference in states withContinue Reading

Critic blasts NJ’s medical marijuana program [AUDIO]

June 30, 2014 7:00 AM By Kevin McArdle 101.5: On the heels of reports earlier this month that there’s a lack of demand for New Jersey’s medical marijuana program, Gov. Chris Christie said medical marijuana is just a front for legalized pot. On the June edition of Townsquare Media’s ‘Ask The Governor’ program Christie said he would not permitContinue Reading

An agressive media campaign by Lassiter Consulting helped lead New Jersey to marriage equality in October 2013. As critical as new social media platforms are to campaigns, TV, print- and radio remain the best way to connect with the masses. In other words: it's vial to be fluent in all media.


Lassiter Consulting was on-the-ground documenting New Jersey's first gay marriage celebration. Within minutes of the "I dos" this video hit the airwaves to hark a new day for gay liberty in New Jersey (and this nation.)


Winning marriage equality was about changing hearts & minds. It's also about changing the laws. Vivid, compelling testimony is my forte. So whatever your issue, if you wanna affect a politicians vote, it's essential to make a compelling and memorable argument. I can do it for you or teach you to do it yourself.